Jaihong Juhn, BA

Film Director
BA '04 Management/Marketing

Jaihong returned to New York after finishing his degree at Webster Vienna to pursue his passion of movie making at the New York Film Academy. He produced his first short film ‘Colors’ bringing together two different cultures, the Austrian and the New York cultures. He collected the footage about the Austrian culture during his studies at Webster. ‘Colors’ was an official selection of the New York International Independent Film and Video Festival 2005 and was also shown at the Cannes Film Festival in France. Here he met famous Korean writer, director and producer Ki-duk Kim after which he returned to his birth place in Korea to work as his assistant director.

Juhn’s first feature film called ARUMDABDA (BEAUTIFUL) opened at the Berlin Film Festival, the Berlinale 08, with rave reviews. BEAUTIFUL is the story of a beautiful woman who is cursed with great beauty. Wherever she goes, she gets unwanted admiration from men and jealousy from women which results in her hatred of her appearance and her determination to destroy it.